AI RESEARCH

FLUID: From Ephemeral IDs to Multimodal Semantic Codes for Industrial-Scale Livestreaming Recommendation

arXiv CS.AI

ArXi:2605.21832v1 Announce Type: new Modern recommender systems rely heavily on ID-based collaborative filtering: each item is represented by a unique ID embedding that accumulates collaborative signals from user interactions. Livestreaming recommendation, however, faces a unique challenge in this paradigm: a live room typically broadcasts for only tens of minutes, so its item ID remains poorly learned in a persistent cold-start state and ID-centric ranking models fail to generalize.